Entertainment Publishers Product Strategy & Operations Manager

  • Tiktok
  • San Jose, California
  • Full Time

About the Team:Join our TikTok-PGC-Entertainment Vertical team and play a vital role in empowering entertainment partners around the world! As an Entertainment Publisher Product Strategy & Operations Manager, you'll focus on enhancing the experience of Entertainment (Film & TV) partners on our platform, driving creativity and innovation in the short video space. If you're passionate about building innovative products, the entertainment industry, and enjoy building global connections, this role is for you.

  1. Responsible for driving the whole product strategy & operations for the PGC-entertainment vertical's Spotlight solution, supporting entertainment partners with product solutions for promotions, analytics, content management, copyright protection needs at TikTok.
  2. Design and execute B2B and B2C products and operational strategies, on the basis of understanding entertainment publishers and TikTok content ecosystem.
  3. Conduct research on entertainment industries worldwide to discover new product opportunities.
  4. Drive user adoption for our entertainment products internally and externally.
  5. Collaborate closely with Product, Partnerships, Data and Legal teams to drive our success.Minimum Qualifications
  6. Bachelor and above.
  7. 5 years or above working experience at a major company in internet content platform or technology or entertainment.
  8. Proven working experience in digital tech products.
  9. Strong data analysis, strategy, and logical thinking skills, able to understand complicated situations, define key problems and develop approaches and cross-functional operational workstreams to solve problems and achieve goals.
  10. Good at cross-cultural understanding, communication, coordination and pushing initiatives forward and proactively, result-oriented.
  11. Have empathy and understanding for publishers, creators, and users

Preferred Qualifications

  1. Overseas working experience is a plus.
  2. MBA is a plus.
Job ID: 522322561
Originally Posted on: 5/24/2026

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